Thursday 5 January 2012

Which? Magazine To Relaunch as WTF?

MacBook-owning Which? readers are particularly cross
Leading consumer magazine Which? today announced that, in a 21st-century makeover reflecting the financial competence of the British public, it will rebrand itself as WTF? after unveiling this month’s shocking exposé of the widespread scam known as ‘trade’.

“If you sell a lappy to someone yourself, right, you get more wonga than like if you sell it to some dealer what sells it to someone else innit,” explained the group’s chief investigative reporter, Jakey Boy. “Even if it was yours, yeah, and you didn’t like nick it or nothing. I mean, WTF? Random.”

“Seriously, bro, I’m telling you, like check it out,” he added indignantly. “I shit you not.”

A spokesman for the second-hand retail sector later attempted to explain its key concept of ‘profit’ to the baffled public: “Right Baldrick, let's try again. This is called ‘retail’. If the market value of your knackered MacBook Pro is four beans and I don’t want to starve, how many beans should I give you for it?”

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